What is 10DLC?
10DLC is the industry nickname for the local messaging standard upheld by mobile carriers, and it stands for 10 digit long code. As part this standard, businesses must register on The Campaign Registry (TCR).
What's the purpose of 10DLC?
As texting becomes an increasingly popular channel for businesses, carriers want to prevent spam from going out on their networks—while still making it easy for businesses to text. 10DLC is designed to do just that.
Who is impacted by 10DLC?
Any business that wants to use a local number will need to register it. However, 10DLC is not your only option. We also offer toll-free numbers that are excellent for texting large groups or individuals. Finally, we can also help you register a dedicated short code.
What is needed to register your local number?
We handle this process for you by collecting information on your business and text messaging plans. You can learn more about registering your number and business here.
What information will I have to provide for registration?
You’ll just need to give a little information on who’s sending the messages (your brand), and what type of messages you intend to send.
Those few basics will help you get set up with a plan customized to your texting needs.
How long does it take for my local number to get added to my account?
Currently, the process of adding your local number takes a few days. Starting in early 2022, however, local number registration will be instant.
Can I bring my own number over or do I use one of yours?
That’s completely up to you. We can register and text-enable your existing local number, or you can choose a number with an area code of your choice from our pool.
Are there additional fees to use 10DLC?
Carriers impose several categories of fees to register and send messages over 10DLC.
One-time Registration Fees. There is a $4 fee to register your local number, regardless of your plan.
Monthly Subscription Fees: There is a monthly fee of $10 to maintain your number with mobile carriers.
Carrier Fees: Carrier fees are surcharges that wireless carriers apply to outbound traffic on their networks and are out of our control. We process these fees for you and pass them through with no markup. You can learn more here.
Annual Vetting Fees: If you require a larger messaging volume or higher throughput, you will need to go through a vetting process. The standard vetting cost is $40 per year. This fee is due upfront at the time of registration.
*Based on your vetting score, you could have up to 200,000 messages per day for T-Mobile customers (other carriers do not have a limit at this time).
What if I have more than one phone number?
It's easy–you tell us what you plan to use the numbers for and we will register them for you.
If I do bring my own number over from another provider, is there lag time when I get it switched over to SimpleTexting?
In most cases, no. If your number is eligible for texting, we’ll run through the process as usual.
If not, however, you’ll need to ask your provider to release the number to us. That can take a few extra days.
The good news is that our support team can run a quick test to check your number’s eligibility before you get started, so you’ll know ahead of time.
How many messages can I send a day?
It depends. Every business that registers a 10-digit long code will receive information about how many messages they can send per day and per minute.
Your message volume, or “throughput,” will be determined by the size of your business, your industry, and a few other factors.
Is messaging to Canada impacted by these changes?
No, Canadian mobile carriers may require businesses to register local numbers in the future, but at this time, they have not announced any plans to do so.
Note: You’ll need to register for a Canadian 10DLC number or toll-free number to send messages to Canadian numbers.
Is MMS messaging affected by 10DLC?
With 10DLC, you can send MMS messages from a local number. However, if you want to send a lot of MMS, a short code is the best option.
How do I register if I don’t have an EIN?
You can still register with SimpleTexting by choosing to use a Toll Free Number and applying for verification. The SimpleTexting Support Team will send you the verification form to complete.
Or to continue using a local number, you may apply for an (EIN) Employer Identification Number: https://sa.www4.irs.gov/modiein/individual/index.jsp. You will receive your EIN immediately upon verification. Your business location must be within the U.S. territories.
What does it mean when it says my business registration needs review?
This means you’ve completed the business registration process and filled out your use case, and our team is reviewing your information before sending your case to The Campaign Registry (TCR). Once we have all the correct information and everything looks good, this usually takes about 3-5 minutes.
Submitting your form to TCR will activate your number. From there, our team will reach out to you as soon as it’s ready.
How do I remove the watermark? Why do my messages start with SimpleTexting?
That’s because you’re still on a free trial. Once you upgrade to a paid plan, register your business, and submit your use case, we’ll remove all mentions of SimpleTexting in your messages. As soon as we have all the right details, we can usually get your use case reviewed and ready to use in 3-5 minutes.
What does it mean when it says I need to complete registration? Why does it say I need to complete registration when I have already?
In some cases, this means you have some fields left to fill out. If that happens, you’ll see an orange dot in Settings > Organization. Clicking this will send you to the step or field that needs to be filled out. If you still need help, our support team is more than happy to help.
How long does it take for a number/registration to be approved?
If your business registration and use case is accepted and doesn’t need additional information, it generally takes only minutes for our team to submit your case to TCR and have your number activated.
Registration approval will be delayed if your business information and use case don't match. Our team will reach out to you to work out any issues before submitting the case to TCR.
More questions? Contact us
Our team is ready to help you get started with 10DLC. If you have any questions, please start a chat in the bottom right-hand corner.