Different types of messages are worth different credit amounts. Don't worry, it's not as complicated as it seems!
1 SMS message = 1 credit
1 MMS message = 3 credits
So, if you send an SMS message to 500 contacts, that's 500 credits. If you send an MMS messages to 500 contacts, that's 1,500 credits.
When you send a campaign, we show you many credits you'll use. However, this is just an estimate. Why? There are two reasons.
- If you schedule your message for later, more people may join your list before the scheduled send date which will affect the number of credits you'll need!
- If you send an MMS messages, some people may only receive your SMS fallback message. In that case, you'll be charged fewer credits than the estimate.